Published: April 4, 2023

Category: Regenerative Certification

Iowa dairy company Kalona SuperNatural recently announced that 42 of its dairy farms are now Verified Regenerative by Land to Market. The farms, located primarily in Iowa, provide organic milk for Kalona SuperNatural’s products.

Land to Market uses a scientific protocol, Ecological Outcome Verification™, created by the Savory Institute, that proves that farming practices are improving ecosystem health including topsoil, water, air, and biodiversity. The Land to Market Verified seal assures consumers that Kalona SuperNatural farmers’ regenerative methods are working.

“Our partnership with Kalona Supernatural is unique in that they are both a brand, producing Land to Market verified dairy products, and also a hub for Savory Institute helping teach other farmers in their local area how to improve environmental health,” says David Rizzo, Co-CEO of Land to Market. “We look forward to helping Kalona SuperNatural to go beyond sustainability and beyond organic to regenerate their local region and grow their impact both at the land level and in the marketplace.”

The Problem

Since the 1940s, the nutritional quality of food has decreased as the topsoil has been destroyed due to herbicides, pesticides, and other synthetic inputs. Conventional monoculture farms in the Midwest lose between 3 to 9 tons of topsoil per acre per year due to topsoil runoff that pollutes watersheds.

“Our customers tell us they love that our milk is pasteurized at the lowest temperature allowed by law and not homogenized,” says marketing director Sam Ingersoll. “We have increasingly heard questions concerning what we were doing to go beyond organic practices to proactively restore the environment—including air, soil, plant, and water quality. Our organic regenerative farms are rebuilding farm topsoil, storing more water, and turning them into a diversity of nutrient-dense plants that our cows turn into delicious dairy.”

Regenerative agriculture is a solution to many environmental problems.

“Many of our farms have used organic and regenerative farming methods for decades,” says managing partner Joe Miller. “We don’t just want to sell more products. We want consumers to learn how regenerative farming is good for cows, farms, their families, and our planet. By purchasing our products consumers can do something every day—even if small—to help create a better future for all of us.”

Organic & Non-GMO Insights April 2023