May/June

Organic standards need continuous improvement to meet consumer expectations and build trust

Consumers need a go-to source of reliable information about organics Building consumer trust in organics and continuously improving organic standards were key themes at the Organic Trade Association’s Organic Week event held at the end of March in Washington, DC. Darci Vetter, global head for policy and government relations at the Nature Conservancy, presented findings from Edelman’s Trust Barometer, […]